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PRODID:-//NZ Tech Events//techevents.co.nz//EN
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TZID:Pacific/Auckland
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UID:event-44@techevents.co.nz
DTSTAMP:20260429T183118Z
DTSTART;TZID=Pacific/Auckland:20260303T130000
DTEND;TZID=Pacific/Auckland:20260303T153000
SUMMARY:SaaS Partnerships (with NZTE)
DESCRIPTION:Developing effective channel partnerships is crucial for SaaS businesses. It’s also something most companies struggle with.\nThis practical workshop will cover:<br>Strategic Partnerships: Learn how to initiate partnerships with clear momentum and leverage to maintain control and scale channel management effectively.\nGolden Rules: Discover the importance of designing the 'stick' before the 'carrot'\, focusing on avoiding losses\, ensuring quantifiable investment\, and embracing agility and tension as strengths.\nPartnership Evaluation: Understand how to rank partnerships based on pain points\, speed\, market coverage\, culture fit\, and other strategic factors to maximize impact.\nLeverage Types: Explore the key leverage points in partnerships\, including marketing\, knowledge\, financial resources\, and competitive pressure.\nExamples and Scaling: Gain insights from real-world examples\, illustrating how to meet customer needs and scale channels through differentiation and value demonstration.<br> ...
LOCATION:Online - see registration page below\, Online\, Online
URL:https://my.nzte.govt.nz/attend/SaaS_Partnerships_-_March693411920
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